New Talisker Gift Pack Sets Aside Funds for Sea Rescue Service

From the press release:

Proceeds raised from sales of Talisker in the new limited edition nautical themed gift pack, will be helping to save lives at sea this Christmas, with two pounds from every sale of the pack being donated to the Royal National Lifeboat Institution.

The gift pack from Talisker, the only single malt Scotch whisky from the Isle of Skye, will contain a 10-year-old bottle of the award winning Scotch and is contained within a stylish blue nautical case. It is the perfect charitable Christmas present for whisky connoisseurs and is available nationwide at Sainsbury’s from 1st November 2008.

Talisker and the RNLI both share an affinity with the sea. Distilled by the edge of the sea on the shores of the Isle of Skye since 1830, the Talisker distillery attracts thousands of sailors each year. The RNLI was established in 1824 and its lifeboats help to rescue thousands of people each year. Today, visitors to the rugged coastline of Skye are assured by the presence of the RNLI lifeboat station in Portree.

The cost to run the RNLI is approximately £339,000 a day. The charity is reliant on voluntary donations and legacies.

~ by whisky1 on October 31, 2008.

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